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Nimmagadda Bhargav

facility overview img
Name
Nimmagadda Bhargav
Qualification
Ph.D. from University of Hyderabad, M. A. from University of Hyderabad, B. Sc. from Nagarjuna University
Contact No.
+91-731-2439887
Email
nbhargav@iimidr.ac.in
Curriculum Vitae
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Dr. Nimmagadda Bhargav is a faculty member in the Communications Area. Prior to joining IIM Indore, Bhargav taught communication theory and media practice courses at Manipal Institute of Communication, Manipal.

In addition to holding doctoral and master’s level research degrees in Communication Studies and Social Sciences, respectively, from the University of Hyderabad, he has worked as a journalist in both the editorial and reporting sections of national English language dailies.

As a postdoctoral Research Assistant, Bhargav was part of a UKRI-funded research project – “Framing the Nation: Citizenship, Conflict, and the Media in Contemporary India”, with Loughborough University as the lead research organisation.

Specialising in Media Sociology, his broader research interests fall in the overlapping areas of economics, geography, and communication and digital media studies in India and the Global South.

His decade-long ethnographic work is now a monograph – Stringers and the Journalistic Field: Marginalities and Precarious News Labour in Small-town India (2023) – published by Routledge (Taylor & Francis), UK.

Publications

 Peer-reviewed Journal Articles

Bhargav, N., & Downey, J. (2024). Survival Games: Understanding Journalistic and Extra-Journalistic Practices and Pursuits of Small-Town Stringers in South India. Journalism Studies, 25(7), 759–775. https://doi.org/10.1080/1461670X.2024.2340572

Ravikumar, M., Downey, J., Bhargav, N., Deb, D., Dasgupta, R. K., & Pavarala, V. (2024). Media and Citizenship in India: Heteronomy and Autonomy in the Indian Journalistic Field. Journalism Studies, 25(15), 1813–1833. https://doi.org/10.1080/1461670X.2024.2397679

Scholarly Contributions in Communication Discipline

Bhargav, N. (2023). Stringers and the Journalistic Field: Marginalities and Precarious News Labour in Small-town India, London: Routledge. [Monograph; Ethnographic Innovations South Asian Perspectives Series]

Elavarthi, SP and Bhargav, N. (2024). Digital Platforms and Minority Language Media: Exploring the Content Generation Strategies of Banjara Language Media in India in Rimscha, M., Rohn, U., and Raats, T (Eds.) Handbook of Media Economics. Berlin: De Gruyter.

Popular Writing

Bhargav, N., & Jena, A. (2025). The work of art(ists) in the age of GenAI. Economic Times Prime. https://economictimes.indiatimes.com/prime/technology-and-startups/the-work-of-artists-in-the-age-of-genai/primearticleshow/120201361.cms?from=mdr

Bhargav, N. (2024). Navigating insider–outsider dilemmas in the ethnography of journalistic practices. Economic and Political Weekly, 59(26-27).  https://www.epw.in/journal/postscript/navigating-insider-outsider-dilemmas-ethnography.html

Bhargav, N. (2023). Why women stringers are missing from Telugu media in small towns, BehanBox (a women-led digital media platform).

Bhargav, N. (2020). Telugu sāhityamlō patrikāviluvala citrīkaraṇa (Understanding journalism ethics and standards in Telugu literature), Bhavaveena (Telugu literary journal).