BlueOcean, The Marketing and Creativity Society at IPM, IIM Indore, is a vibrant and forward-thinking community that is committed to fostering a strong interest in marketing, branding, and creativity among its members. Their goal is to establish a passionate community that actively studies the extensive field of marketing, promoting a culture of education and cooperation. The main goal they have is to increase awareness regarding the significance of marketing and its profound influence on organizations. They accomplish this by coordinating a diverse range of courses, events, case studies, and internship opportunities that offer our members practical information and hands-on experience. Collaborating with other SIGs is a fundamental aspect of their strategy, guaranteeing that their members acquire a full and diverse education in marketing. The cornerstone of their aim is to create a nurturing and interactive community where members may exchange experiences, knowledge, and ideas, thereby fostering the development and triumph of BlueOcean. They aim to equip the students with the necessary practical experience and abilities that are essential for a prosperous marketing career.