Volume 4 Issue 4 (Jan-Mar)
Viewpoint
- Institutions Building
- Reflections on Building Institutions/Deepak Satwalekar
- Thoughts on Academic Excellence/V. L. Mote
- ABV- IIITM: Experience of a T and B School/S. G. Deshmukh
Article
Management Case
Perspectives
- Swami Vivekananda: Bridging the Cartesian Divide of Science and Religion/Swami Samarpanananda
- Commentary/Biswanath Swain
- How to build Successful Personal Brand/Nithiya Anil Changavalli
- Intelligence Measurement: Recommendations for a Research based Strategy in Employment Testing/Sangeetha Rajan
- Perspectives on ‘Lean In’/Madhusri Shrivastava
Book Review
- Global Tilt : Leading your Business through the Great Economic Power Shift/Satheesh Kumar T. N.
- Conquering the Chaos: Win in India, Win Everywhere/Kajari Mukherjee
- The Elephant Catchers: Key Lessons for Breakthrough Growth/Wallace Jacob
- Param/Madhukar Dayal
- Dhandha: How Gujaratis Do Business/Jitender Kumar
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Volume 5 (Apr-Dec)
- Editorial
- Market Based Solutions to Safe Drinking Water: Approaches and Constraints /Saripalli Bhavani Shankar
- Celebrity Endorsement on Multiple Products: A comparison of high value versus low value items/Ramakrishnan Venkatesakumar, S. Riasudeenand A.S. Sathish
- Role of Advertising Value as a Mediator in Formation of Attitudes towards Online Advertising in Indian Online Space/Rajeev Kumar Malik and S. K. Dubey
- Linking various Leadership Styles to Organizational Innovation: A Theoretical Approac/Rama Shankar Yadav
- Comparative Accuracy and Explanatory Performance of Valuation Models: Evidence from India/Ranjit Tiwari and Harish Kumar Singla
- The Power of Sensation Transference: Chocolate Packages & Impulse Purchases/Suraj Kushe Shekhar and Raveendran P.T
- Recent Developments in Stochastic Frontier Model with Correlated Error Components/Arabinda Das
- A Conceptual Framework for Eliciting Dealer’s Selling-Efforts Through Dealer-Supplier Identification/Sandip Trada and Vikas Goyal
- Standard Setting in India: Competition Law and IP Issues/Ravikant Bhardwaj
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